ABOUT POP

The POPMedia Network is a digital signage platform that enables you to deliver your dynamic content to key demographics in major Canadian cities and in Manhattan NYC. Established in 2003, POPMedia’s network of flat panel LCD displays are

 

 
 

located in high profile office towers, the common areas of major malls, high traffic convenience stores and transit locations. POP locations are designed to reach consumers and decision makers at multiple points during their working day. In most locations POP displays are viewed by both in-store customers and passing commuters and shoppers. National campaigns reach millions per week.


 
 

POPMedia offers a point of purchase opportunity to a mass audience


In-store, POPMedia redefines standing in line by delivering a message to consumers in buying mode. POP campaigns result in sales lift, increased recall, and increased purchase intent.
Your message can be broadcast across the country, by city, or to specific locations. The length of your spot can be flexible – for example you can alternate three spots of 5 seconds with one spot of 15 seconds during the course of the day. Day part programming is also available. SMS calls to action, coupons and contests are options.


Your message will play an average of 200 times per day on each POPMedia display.

Sample locations include:


Toronto - 60 Bloor Street West, Exchange Place, CIBC Commerce Court, TD Centre, Royal Trust Tower, Union Station, Eaton Centre, TTC Yorkdale, TTC Queens Park, Oshawa Mall.

Montreal - IBM Tower, Place Bonaventure, Scotia Tower, Carrefour Angringnon.

Vancouver – Hong Kong Bank Building, Waterfront Centre, Metro Tower II, BC Gas Centre

Ottawa - Rideau Centre, St. Laurent Shopping Centre, 99 Metcalfe, 90 Sparks Street

Manhattan NYC – Carnegie Hall, Chanin Building, Trump Building Wall Street, 515 Madison Avenue, One New York Plaza, 60 East 42nd, 100 Park Avenue, 1250 Broadway.